‘’MAXX ROYALTY’’ experience, thanks to which Maxx Royal Resorts will carry its guests, employees and all shareholders to the new horizons by blending its unique understanding of hotel management with its continuously learning, improving and inspiring organization, will spread to different destinations in the world as a ‘’life style’’.


  • We want that the accommodation service we provide in Maxx Royal Resorts through the hands of a dedicated team, designed with a refined and customized service understanding and an innovative mind, to be the happiest memory of our guests.
  • We are here to be recognized worldwide as a brand with our visionary management approach that aims a sustainable journey in quality and stability in order to host our guests in the most beautiful way possible for long years and make sure that they have countless remarkable memories here.

Our Values

  • Passion
  • Innovation
  • Confidence
  • Leadership
  • Power
  • Being ‘WE’ with Loyalty and Devotion


  1. •We love and support cycling life.
  2. •In addition to being an environmentally friendly and economical transportation alternative, we believe that cycling is a lifestyle, socialization channel, a method of staying healthy and a professional sport. We know that cycling life has an environmental philosophy that respects people and nature, and its importance is increasing day by day in the crowded world.
  3. •We are aware of the contributions of cycling life to a sustainable world. That's why we encourage our guests, employees and business partners in this regard.
  4. •We know that with the increase of bicycle use, environmental pollution, traffic problems and climate changes will decrease.
  5. •We know that cycling will be good for everyone regardless of age, gender, social status, etc.
  6. •We believe that the most beautiful natural, historical and cultural places of our country, city and region are worth exploring by bicycle.
  7. •As a result of all this, we provide the appropriate infrastructure and facilities to support cycling life in our hotel.

In order to continuously improve and develop the information security management system we use to protect all information assets within the framework of our innovative tourism understanding, we undertake to;

  1. • Determine the risk acceptance criteria and risks, improve and perform the controls,
  2. • Ensure that risk evaluation process for information security is applied to determine the risks regarding confidentiality, integrity and accessibility losses of the information within the scope of the information security management system and determine the risk owners,
  3. • Define a framework to evaluate the confidentiality integrity and accessibility effects of the information within the scope of the information security management system,
  4. • Evaluate the technological expectations in line with the concept of the service and follow the risks continuously,
  5. • Meet the information security requirements arising from fulfilling the legal and related legislation requirements, fulfilling the contractual obligations in the national or sectoral regulations and from corporate responsibilities against internal and external stakeholders,
  6. • Decrease the effect of information security threats against the service continuity and contribute to the continuity,
  7. • Have the competence to rapidly intervene in information security incidents that may occur and minimize the impact of the incident,
  8. • Protect and improve the information security level in time with a cost-effective control infrastructure.
  9. • Improve the corporate reputation, protect it from information security based negative effects
  10. • Increase the corporate awareness on information with sensitivity at different levels in terms of confidentiality within the scope of information security, determine logical, physical and administrative controls recommended to be applied for information with different sensitivity levels and define storage and disposal rules for data kept in portable environments
  11. • Spread all these efforts in our relations with our customers, suppliers, employees and all our other stakeholders…

We aim to digitalize to an extent that will not cause us to lose our social communication skills, which is one of the strongest aspects in our industry. We adopt the idea of the fact that digital transformation is a tool which will increase speed, productivity, security, data and analysis capability in our infrastructure, contribute to our corporate development and working culture, support us to catch up with the era, achieve our business continuity and improve our service quality.

For this;

  1. • We follow the new trends and technologies by improving the current data communication infrastructure and technology capacity.
  2. • We work to create the necessary conditions for an open-minded and innovative corporate culture and to increase the competence of the employees to use the digital tools.
  3. • We aim to provide added value to our institution, guests and business partners by moving our business models and our working method in our various business processes to the efficient digital platforms.
  4. • We focus on using the facilities like automation, smart systems, control systems, data analysis, reporting tools etc. more to prevent errors and increase productivity in the business process.
  5. • We strive to achieve sustainable growth by strengthening our marketing strategies with digital facilities and increasing our brand recognition and sales.


Here, we aim to improve the business life and the service we offer every day, to ensure its continuity, to offer added values to the economy while doing this, to be recognized as a brand that is inspired by competition and communicates effectively with all its stakeholders.

For this;

  1. • We put innovation at the centre of our management mentality and we proceed together with our stakeholders in innovative processes.
  2. • We spread our activities to different regions and geographies thanks to the new investments.
  3. • We provide modernization in our properties with new architectural projects.
  4. • We improve our Service concept in line with the requests of our guests, sectoral innovations, technological progresses, trends and our super-class service understanding in order to produce high economic value and to be an authentic product of lodging industry. We adopt the ‘’innovative and creative’’ competition philosophy.
  5. • We manage our business continuity and growth in the healthiest way by detecting corporate risks and taking measures beforehand.
  6. • We evaluate and improve our internal processes with our innovative perspective and continuous improvement culture.
  7. • We improve our infrastructure and service quality with new installation, equipment, materials, product, software supply etc.
  8. • We improve the employee environments and facilities and also our communication skills with our employees to be a preferred workplace.
  9. • We pay attention to communicating with our stakeholders in a transparent, interactive way based on mutual trust in all our activities.
  10. • We evaluate our social, environmental and economic effects with a sustainability approach and we try to spread this perspective among all our stakeholders.
  11. • We diversify our contributions to social life with our social responsibility activities.


For this;

  1. • We ensure the health, safety and well-being of all of our employees regardless of gender.
  2. • We support women's participation in the labour force in all our departments
  3. • We employ an equal wage policy for equal rights without gender discrimination.
  4. • We distribute duties according to the principle of equality.
  5. • We provide equal access to career opportunities regardless of gender.
  6. • We create educational policies, support women's participation and increase awareness.
  7. • We create work environments and practices that promote a work-family life balance.
  8. • We support women wishing to pursue managerial roles.


For this;

  1. • We support the protection of local resources and facilities, and ensure accessibility to them,
  2. • We ensure that local culture and traditions are adopted and do not allow discrimination based on opinions, ethnic origin, beliefs, etc.,
  3. •We have discussions and take into consideration the values, sensitivities and needs of the local people when decisions are made.
  4. • We support the preservation of historical and archaeological artefacts,
  5. • Together with the local people, we work for solidarity and the protection of historical and cultural assets, and avoid affecting the natural landscape where possible,
  6. • We provide local employment and supplies to contribute to the regional economy,
  7. We support the promotion of local food, and activities, culture and traditions of the region (religious places, cultural places, natural wealth, etc.), and train employees in this regard.

Maxx Royal Resorts, which is entitled to receive “Zero Waste” certificate thanks to the care and efforts it has showed on protection of environment and natural resources since its establishment, crowned its environmentally friendly activities with this certificate.


For this;

  1. • We assess the impact of environmental damage and develop methods to minimise this within the framework of legal regulations,
  2. • We try to prevent accidents that can cause any kind of pollution or damage the environment,
  3. • We take care to separate our waste in the most efficient way, according to the group and hazard class. With this approach, more waste can be recycled or destroyed without damaging nature. We aim to reduce the amount of waste.
  4. • We try to use water, energy and all natural resources economically; we share this value with our employees, guests and suppliers.
  5. • We measure our performance in environmental management and monitor these data with targets to improve our performance,
  6. • We aim to educate our employees about the environment and increase their awareness,
  7. • We work to ensure that our guests and employees participate in our environmental protection policy, and we try to make this philosophy a lifestyle.


For this;

  1. • We offer environments/facilities that contribute to the development of children, where they can easily express their thoughts and wishes, and feel free and comfortable.
  2. • We congratulate and encourage small achievements at every opportunity, and provide direction to help them understand one other’s feelings and thoughts when communicating with other children.
  3. • We educate our team about all types of child abuse (physical, sexual, emotional abuse and neglect), and provide training on notifying child abuse, and our social obligations in this regard.
  4. • We try to be aware of the attitude and behaviour of parents towards their children and any signs of physical, verbal, or psychological abuse, violence, or neglect.
  5. • We ensure that our child guests are under adult supervision during the activities they attend.
  6. • We make sure to know how to contact parents or other trusted adults in situations where we take custody of our child guests (nursing service, mini club, etc.).
  7. • We organise training events in order to raise awareness on the protection of children's rights and support related projects,
  8. • When we witness any suspicious actions towards children, we inform the hotel management first and ask for help from the Social Support Line.



Ecology is a discipline which studies the interactions among organisms and their environment. In this definition; organisms mean the communities that consist of human beings, animals and plants. The suitable setting for an organism to live and continue its lineage is called environment. Factors like air, water, light and earth create the environment. Ecosystem is the entire community of living organisms and non-living components.

Ecology is closely related with disciplines like botany, zoology, microbiology, physiology, plant nutrition, anatomy, morphology, pathology, pedology, geology, geomorphology, mineralogy, physics, chemistry, meteorology and climatology. However, ecology differs from other natural sciences at some points in terms of research subject, methods and purposes. Dealing with basic topics that are common for all living organisms and that can have an effect on those living creatures, ecology studies the habitat of the living organisms and their interactions with other living organisms, not specific organs belonging to a living organism and vital activities of those organs.

Ecology is related with all kinds of biodiversity. Topics of interest also include the place of a small microorganism in the conversion of a food and impact of rain forests on the atmosphere. All living organisms need to establish a relationship with their surroundings. Therefore, ecology is significant for the sustainability of both environment and life.


Biodiversity means the variety and variability of life on earth and ecological process accordingly. Living organisms need clean water, fertile lands, foods and other substances to maintain their lives. All fungi, plants, animals and other living organism that ensure all these constitute the biodiversity.

As biodiversity in a certain region increases, ecological services increase as well. Since a balanced and correct interaction should be formed between the species to ensure the increase, when biodiversity increases, substance cycle and energy flow in ecosystems will be more effective. In contrary, if the variety in ecosystem decrease, ecosystem services decrease as well.

At this point, ecosystem diversity, variability of species and genetic variability stand as three components that complete each other, ensure the complexity and variety of the life on earth and play an efficient role in the continuity of the nature. Components of biodiversity can be defined as follows:

Ecosystem Diversity: The name of the continuous system formed by the interactions of living and non-living organisms in a certain region. Ecosystem constitutes the mechanism of basic ecological processes needed by human beings like oxygen, water circulation, energy flow, soil production.

Variability of Species: The difference of the species in a region, area, habitat or the entire world is called variability of species. It’s the number of existing species. Species can be classified by their common traits. It’s estimated that there are 10 – 80 million species on earth; however, the number of species that are identified and designated by the scientists is only 1.6 million.

Genetic Variability: Each species consists of its own genetic components. Therefore, member of a species can have different genetic components and can be in different populations. To sustain the genetic variability in a healthy way, it’s required to maintain the different populations of a species.

Benefits of Biodiversity

Biodiversity is significant to maintain the sustainability of the existing level in agriculture and animal husbandry, even in technology as well as continuation of the human life. Abundance of plant and animal species ensures economic gain and leads the way for the development in fields like clean water, clean air, forestry and agriculture. Balance of the ecosystems, habitable condition of the world and health of human beings are ensured thanks to the biodiversity.

Benefits of Plant Diversity

Plants prevent the erosion, give organic matters to the soil and play an important role in the continuation of ecosystem by ensuring the nutrition and sheltering of other living organisms. Vegetables and fruits like silverberry, pistacia terebinthus, alfalfa, sorbus, common hawtorn, wild pear, jujube are used in medicine and efficient in production of drugs and healthy life. On the other hand, cottonwood, juniper, oak, pine and acorn are grown in Turkey and make great contribution to the forestry.

Benefits of Animal Diversity

Animals have been used as food source since being domesticated by early man. Some of the insects ensures the pollination of plants and decomposition of organic substances to dissolve into the soil. Fishes like trout, bass and gray mullet that are specific to the country ensure the continuity of fishery and animals like sheep, goat and cow ensure the continuity of animal husbandry.

Benefits of Ecosystem Diversity

People relieves their stress and concerns in their daily lives by going somewhere in touch with the nature and rest their heads in this way. Tourism based on nature is called ecotourism and it has a huge importance recently. The number of people who want to run away from negative factors like the effect of technology on our daily lives, pressures and concerns in business world and noise, crowd and traffic in big cities, and to relax in the heart of nature has increased especially in the recent period.
Sustainability of the ecosystems depends on the variety and health of the species in it. First rule of the continuation of life of human beings is not spoiling the ecosystems. Beside the benefits of biodiversity and ecosystems for the human beings, they also possess their own values and rights to exist. We must protect them not only for our needs and requirements but also for their own values and rights to exist just as all living organisms.

What is an Endemic Plant?

Derived from the Greek word “endomos”, endemic means local or something belonging to that region. If any plant spreads over an area with certain borders, it’s an endemic plant. Plant species or types that spread over only certain regions on earth are called endemic. Antalya chamomile or Pyrus serikensis are examples for endemic plants to these regions.